Media Outlet: FitPro
Story: How PTs can become more business savvy podcast
Type: Web + Podcast
PODCAST – How PTs Can Become More Business Savvy
Friday 30 August 2019
Anthony Franklin, CEO of fibodo, the award-winning booking management platform used by fitness professionals, and Fiona Bugler, author of our business course, Get Known, discuss the ways PTs can be more business savvy in order to grow their fitness businesses.
In one key section of this podcast, Anthony explains how PTs need to become more business savvy in utilising their existing networks: “From a personal trainer’s perspective, to grow a business, we recommend you use the client base that you already have and engage them to write reviews about you and share them socially.”
“By doing so, they are sharing them as a recommendation to their networks and you will probably find that your customers have a footprint within your area (community, family members, friends). The best way of grabbing your audience is locally, so by using social media, you are actually using none of your own networks but the networks of the people that use your services.”
Gain more business tips from Anthony Franklin by listening to the podcast HERE
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